Born to License Supports every man jack in Launching Their limited-edition John Deere Collection

15 May

Every Man Jack x John Deere: Cleaning Up After a Hard Day’s Work

John Deere has made its first-ever move into men's personal care.

In collaboration with Every Man Jack, the iconic brand has launched a debut collection that brings its rugged, industrial identity into the everyday grooming routine.

Featured Products

The line includes an antiperspirant deodorant, body wash, and 2-in-1 shampoo and conditioner, available in two scents built around John Deere's heritage: Iron Horizon (sun-warmed amber, cypress, leather) and Steelwater Springs (salt stone, sage, fresh air). The packaging reflects the partnership's dual identity - wood grain textures sit alongside signature John Deere imagery consumers already know and trust. The collection launches exclusively at Walmart stores and Walmart.com this May, positioning both brands in a high-growth consumer category at significant scale.

Born to License’s Role in Bringing the Collaboration to Life

Born to License represents Every Man Jack in facilitating synergistic licensed brand collaborations, and this launch is a strong example of what that looks like in practice. If you're heading to Licensing Expo, you can get a first look at the line at our booth, T236.