Can you say “Hola!” to WOLFpak?

Dream Big Little Co., the children’s apparel brand known for its ultra-soft sleepwear and elevated everyday essentials, has partnered with the World of Eric Carle to release a new collection inspired by two of the most treasured picture books in children’s literature: The Very Hungry Caterpillar by Eric Carle, and Brown Bear and Brown Bear, What Do You See? by Bill Martin Jr. with illustrations by Eric Carle.

For their newest launch, WOLFpak incorporated two of the biggest icons in the world into the designs of their tactical backpacks and bags, working with Mattel to create a collection that is equal parts fashionable, practical, and inspirational.

At Born to License, we love licensed products that put the “fun” in function. Bandou’s wireless headband headphones do just that. Bandou headphones were designed with comfort and safety in mind, featuring a soft headband and volume limiters to promote safe listening habits. Now Bandou is turning up the volume with its first-ever PEPPA PIG collaboration, launching two adorable kids headphone ranges featuring Peppa and her little brother George.

At Born to License, we’re passionate about partnering with brands that understand the emotional power of storytelling—and Comma Football’s latest licensed collection honouring Diego Maradona is a powerful example of that vision brought to life.

Hippo Blue is making back-to-school more exciting with the launch of its latest licensed collection featuring one of the most iconic superheroes of all time: Batman. Designed with kids in mind, the new collection combines everyday school essentials with bold DC Super Hero style—just in time for Australia’s back-to-school season.

At Born to License, we love seeing our licensees push creative boundaries—and WOLFpak’s latest licensed collection featuring Hello Kitty does exactly that. Known for their durable, functional, and style-forward tactical bags, WOLFpak brought a fresh perspective to one of the most recognizable characters in the world.

WOLFpak has hit the accelerator with the launch of their Hot Wheels collection — a dynamic collaboration that fuses iconic automotive energy with everyday performance gear.

Fira X Wear‘s highly anticipated My Hero Academia: Deku Collection has officially launched — adding another compelling chapter to the brand’s collaboration with Crunchyroll and Born to License.

Australian lifestyle apparel brand Hippo Blue has just dropped its official PAW Patrol collection — a playful and colorful lineup that celebrates the beloved rescue pups from the hit animated franchise.

WOLFpak, the performance-driven lifestyle and gear brand, has officially launched an exciting new Wicked collection — bringing the magic and iconography of the beloved fantasy musical to life across everyday essentials and stylish accessories.

WOLFpak, the performance-driven lifestyle and gear brand, has officially launched its first collection in partnership with Paramount, introducing a new line of Danny Phantom bags and removable patches. This release marks WOLFpak’s debut collaboration with the studio and expands the brand’s growing footprint within licensed pop-culture products. Born to License served as WOLFpak’s licensing agency throughout the process, securing the rights to the Danny Phantom IP and supporting product development and approvals.

At Born to License, nothing excites us more than seeing our licensees reach new milestones—especially one as meaningful as their first licensed product launch. This season, we’re proud to celebrate Plum Deluxe and the debut of their Plum Deluxe x Peanuts Holiday Tea Collection, a collaboration that has already seen impressive traction since hitting the market.

WOLFpak’s first official Universal collaboration features limited-edition bags, patches, and tees, blending high-performance design with Chucky’s iconic horror style.

Hippo Blue is keeping the licensing momentum going with another standout launch—and this one’s got a spooky twist. After a year filled with fan-favorite collections featuring Disney Pixar’s Toy Story, an adult Star Wars range, and a whimsical Disney Classics drop, the Australian brand is diving headfirst into the world of Tim Burton’s The Nightmare Before Christmas.

The magic continues! Steven Singer Jewelers launched two enchanted 24-karat gold-dipped roses inspired by Universal Pictures’ highly anticipated film, Wicked: For Good, releasing in theaters November 21. 

Born to License is excited to celebrate the launch of Dream Big Little Co.’s newest collaboration with Eloise. Featuring two playful patterns—Royal Ribbons and Holiday Ballet—the range includes cozy sleepwear, ruffle blankets, backpacks, bow clips, and more, all designed with the same care, comfort, and quality that Dream Big Little Co. has become known for.

Born to License is excited to announce that Keepsake has partnered with Skybound Entertainment to launch the first-ever licensed trading card collection based on the hit animated series Invincible.

Born to License is thrilled to announce the launch of WOLFpak’s exclusive tactical backpack and bag collaboration with legendary cartoon icon Popeye the Sailor. The “Sink or Swim” collection features 5 versatile bags and 6 velcro patches designed for mix-and-match customization.

Fira X Wear has officially launched its My Hero Academia collection, a bold, fashion-forward line that blends anime inspiration with elevated streetwear design. Born to License is proud to have partnered with Fira X Wear on this exciting project, providing end-to-end support throughout the licensing journey.