Born Expands Global Team with Four Strategic Hires to Accelerate International Growth
Licensing agency adds key talent across business development, finance, and content creation as company scales operations in key markets.
Born Licensing, the innovative licensing agency focused on bringing incremental revenue to the industry, today announced the appointment of four members to its growing team. The strategic hires reflect the company's commitment to expanding its footprint and delivering best-in-class service to clients across advertising, consumer products and education sectors.
The new team members include:
Brian Moegling as Finance Manager to support the agency's fiscal operations and growth trajectory. Brian brings decades of licensing experience working at Laura Ashley.
Eduardo Fogaça takes on the role of Content and Social Media Manager, elevating the company's focus on digital engagement.
Matt Otto joins as Born to License Business Development Lead for the North American market, bringing extensive licensing experience from his tenure as Director of Licensing at Pan Oceanic Eyewear and Esquire Footwear.
Michelle Ahern becomes Born to License Business Development Lead for EMEA, bringing with her decades of licensing and marketing experience, including working with The Wiggles, The AFL and Warner Bros.
"These appointments represent a pivotal moment in Born Licensing's evolution," said CEO and Founder David Born. "Each of these professionals brings unique expertise that directly aligns with our mission to continue growing exponentially. As we expand into new markets and deepen our service offerings, having the right talent in place is essential to delivering exceptional results for our clients."
Brian's extensive licensing experience brings crucial financial expertise to Born to License, with operational knowledge that will be vital as the company scales its financial infrastructure to support rapid international expansion. His background will strengthen financial reporting capabilities for both the business and its clients.
Eduardo's appointment signals Born to License's recognition that modern licensing success requires sophisticated digital storytelling and social media engagement. His leadership will drive an enhanced content strategy designed to educate newcomers about licensing opportunities through the Born to License podcast and other initiatives.
Matt's proven track record in negotiating licensing partnerships positions him ideally to drive Born to License's expansion in the North America market. His cross-category expertise combined with his deep understanding of licensing, makes him perfectly suited to identify and cultivate new client relationships throughout North America while showcasing the exceptional value proposition that Born to License delivers.
Michelle's proven track record with high-profile entertainment and sports properties positions her perfectly to unlock new opportunities across EMEA markets, where licensing demand continues to surge. Her experience spanning children's entertainment through The Wiggles, sports licensing via The AFL, and global entertainment franchises with Warner Bros demonstrates the versatility that Born to License's diverse client base requires.
The expansion follows a period of significant growth for Born Licensing, as brands increasingly recognize the value of strategic licensing partnerships in reaching new audiences and generating additional revenue streams. The company's client-centric approach and innovative strategies have positioned it as a trusted partner for both emerging brands and established global companies.
With these appointments, Born to License is exceptionally positioned to meet the surging demand from companies across industries who recognize licensing's potential but need expert guidance to navigate this complex landscape. As more businesses seek to unlock new revenue streams through intellectual property partnerships, Born to License's enhanced team provides the specialized expertise and hands-on support these organizations require to successfully enter and thrive in the licensing ecosystem.
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