Hippo Blue releases Tim Burton’s The Nightmare Before Christmas collection, in deal managed by Born to License
Hippo Blue adds a playful twist to everyday essentials with a new collection inspired by Jack Skellington.
Hippo Blue is keeping the licensing momentum going with another standout launch—and this one’s got a spooky twist. After a year filled with fan-favorite collections featuring Disney Pixar’s Toy Story, an adult Star Wars range, and a whimsical Disney Classics drop, the Australian brand is diving headfirst into the world of Tim Burton’s The Nightmare Before Christmas.
The new collection captures everything we love about the film—its gothic flair, quirky humor, and imaginative charm—while bringing it to life across Hippo Blue’s signature personalized products. From backpacks and bento boxes to drink bottles, lunch bags, and name labels, each item delivers that perfect blend of spooky and sweet, just in time for the season.
As always, Hippo Blue’s hallmark is personalization. Families can add their child’s name, choose colors, and make each product uniquely their own—a creative touch that turns practical items into keepsakes.
Born to License oversaw every stage of the licensing process, from initial negotiations to final approvals
At Born to License, we’ve been thrilled to collaborate with Hippo Blue on this latest Disney launch. Our team worked closely with them on product development and strategy, helping translate an iconic film into a playful, family-friendly collection that feels both nostalgic and fresh with a Hippo Blue twist.
“Jack Skellington is such an iconic character, and this collection offers families a fun and personal way to celebrate one of the most imaginative films of all time,” said Aldo Burcheri, Owner & CEO of Hippo Blue. “It’s a perfect blend of spooky and stylish—just in time for the season.”
Our CEO, David Born, added: “Hippo Blue has had an incredible year of launches, and we’re proud to have supported them in developing the product range for The Nightmare Before Christmas. This collection showcases their ability to pair timeless pop culture with thoughtful, high-quality products that truly resonate with families.”
The Nightmare Before Christmas collection launched on October 14th, exclusively at HippoBlue.com.au.
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